As most e-commerce applications and extensions, WP eCommerce gives you the ability to create discount coupons for your clients. Coupons are a great way to promote your less popular products, as well as increasing the revenue of your store.
To create Coupons you have to be logged in your WordPress dashboard and click on the Products>Coupons section of your main admin panel.
As you can see currently we don’t have any discount coupons so let us change that by clicking on the Add Coupon button.
On the coupon creation page you will see the following options ready to be edited:
Click the Add Coupon button to create the coupon.
Here you can see the newly created coupon and additional information about it.
There are some general rules that can help you optimize the effect of your coupons:
Coupons are best perceived when they are percentage based.
For multiple use coupons it is better to use simple summary of the coupon like 20%offshirt.
For Single use coupons it is better to have more complex names like FXXB-23KJ-TEPW. These coupons are generally used for big discounts like 90% off and you will not need to create more than a few.
You should consider running promotions for the weekend or special events and holidays, for example Christmas and New Year Eve.
We hope this tutorial and the tips provided in it were helpful and aid you in creating awesome promotions for your clients.